Digital transformation is a buzzword in the business world.
But what are we really talking about? As well as being a software integrator and publisher specializing in data exchange and processing, Artéva’s mission is to advise and support you in your digital transformation!
There’s a lot behind the word “digital transformation”… but it’s not just about getting the latest software, having a responsive website and being present on social networks. Digital transformation is much more than that: it’s a real dynamic of change involving all our partners!
There are three main areas of focus:
All with the sole aim of making your company more competitive and in line with your “market” objectives.
01 – The digital customer experience
Today, customer experience and satisfaction are the cornerstones of your business projects. Customers have become increasingly demanding, wanting more, faster and at lower cost.
So you need to take care of them through your digital tools (websites, BtoB platforms…), through the relationship with your teams, but also by giving them a truly personalized experience. The more satisfied they are, the more loyal they’ll be. The ultimate challenge is to make them your ambassadors, promoting your brand, your product or simply your company. The first challenge of your digital transformation is to put the customer journey at the heart of your strategy!
02 – Automating digital transformation processes
When we talk about digital transformation, we tend to confine ourselves to digital technologies (creation of a mobile app, installation of the latest ERP in SaaS mode, purchase of a CRM adapted to your business sector), but that’s not enough.
Make sure that all your IT tools communicate with each other by automating your business processes!
All your digital tools need to work and communicate with each other, regardless of the technologies used. So it’s imperative that you work on automating your business processes!
With automated business processes, we aim for operational excellence (maximizing performance in terms of productivity, time, money…) and agility (with the notion of collaborative work and collective intelligence).
03 – Involving your entire ecosystem
For your company to follow a real digital transformation approach, your employees must be committed to your project. Your team needs to become more autonomous and skilled, and not hesitate to make proposals.
To achieve this, you need to make the most of everyone’s experience, and involve every employee in your strategy. Rely on trust and participative management. Similarly, you can invite your partners (suppliers, logistics operators) and customers to take part in the digitization of your business, with the aim of automating your exchanges as far as possible. The more fluid your communications, the more competitive you’ll be.
What we do for you
We specialize in modeling and automating your business processes to help you achieve the operational performance you need. What sets Artéva apart is that we offer you real support: after analyzing your needs, we start by modeling your business processes using the global BPMN2.0 standard, and then running them on the Orchestrade® digital platform.
We support you in your digital transformation by enabling all your information systems to communicate with each other and with those of all your partners, thanks to the automatic and secure execution of processes, without technological barriers!
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